WELCOME HOME Changing the perception of property auction

Our Flexible Auction Services

iamsold is the pioneer of the modern method of auction and no other auction provider in the UK and Ireland offers estate agents such a complete and comprehensive range of property auction services.

Over 2,000 estate agent branches currently combine their local knowledge and property expertise with our award-winning auction service, allowing them to offer their sellers and buyers with both traditional and modern methods of auction.


The Traditional Method of Auction

A familiar auction method that usually takes place at a live auction event. It offers the buyer and seller speed and complete security as the buyer makes payment of a 10% deposit and exchange of contracts takes place straight away. Completion takes place 28 days later.

These more restrictive timeframes can limit interest to cash buyers and investors so its usually best suited to those that need a quick sale, are not in a chain, or have a property that wouldn’t be considered as suitable for mortgage lending.


The Modern Method of Auction

The modern method of auction combines elements of private treaty and traditional auction, making it a more accessible auction method. These auctions usually take place online, creating a larger marketplace which helps gather more interest and activity.

This method offers the security of traditional auction as the buyer pays a non-refundable reservation fee and signs a reservation form, committing them to the purchase. Like traditional auction this method has fixed timescales, however these are 56 days to complete making this auction method accessible to mortgage and residential buyers as well as investors and cash buyers.

This method is often best suited to sellers that are looking for the speed and security of an auction with a larger buyer market.

Find out how much you home is worth with a free no obligation valuation.

Local Properties

Starting Bid and Reserve Price

*Please note this property is subject to an undisclosed reserve price which is generally no more than 10% in excess of the starting bid, both the starting bid and reserve price can be subject to change. Terms and conditions apply to the auction, which is powered by IAM Sold.

This simple way to buy a house is a breath of fresh air. We could not recommend highly enough. 28 days start to finish!


Our clients come back to us time and again for our professional, courteous and independant expertise in all property matters. 

For over 25 years we have successfully sold and let residential property from our large premises in Prospect Street, Caversham. We have a team of dedicated staff with great local knowledge and a desire to exceed the expectations of our clients. Our main business activity takes place in the RG4 and RG1 postcode area and we always maintain a steady supply of house, homes or property for sale or to let in Central Reading, RG4, Caversham, Caversham Heights, Emmer Green, Caversham Park Village, Tokers Green, Kidmore End, Sonning Common and many of the smaller hamlets in South Oxfordshire. Interest in living in Reading and the Caversham area has always been high but with crossrail due to open in 2018 this has increased and is set to continue.